Meadow flowers

Meadow flowers in March
Foraging in July

There seem to be lots of corporate events taking place earlier than usual this year, possibly due to the Brexit effect, and all the uncertainty surrounding it.

Anyway, exciting for us to be given new challenges, and no time to feel the exhaustion from the week before!

Wild, natural and meadow flowers are very popular right now. If you’re looking for the natural look, but with flowers out of season, it’s a bit more tricky to recreate in the early part of the year.

Some flowers with all year round availability, like veronica and clematis, have a wild, natural look, with their delicate nature. But fresh grasses and seed heads are not available.

The first image shows the meadow bouquet we created this week, from cultivated flowers. The soft mauves, pinks, whites and yellows of a summer meadow, and the small, delicate blooms of wild flowers have been used.

This image shows what is really on offer in the garden at this time of year – wallflowers, japonica, myrtle, lavender leaves and camellia. The abundance of green, in all its various shades, is missing, and is replaced with blossom and leafless trees.

I’m working with a couple who’ll be getting married in July. I’ve seen the venue, and I know where they’d like flowers, but I hadn’t seen an image of the bride’s dress. They had described it to me. When I finally saw the dress, it was a reminder of how important it is to see the whole picture. The colours were not what I had envisaged, neither in shade nor in quantity.

My favourite time for flowers is in the summer, when we are surrounded by a profusion of green and flowers. Nature provides all the inspiration I need to create amazing designs.

My preference is always to add flowers to a backdrop of foliage, just like we see in the wild. The natural curves, gnarls – and even gaps, allow us to see the true beauty of their juxtaposition.

It’s amazing how certain flowers thrive some years, and not others. Of course it depends on the weather, but not just the recent weather. A dry winter can have an effect on what happens in summer.

The cow parsley was beautiful this year. All of a sudden, one hot day at the end of May finished off all the beautiful white clusters in my garden.

This was soon replaced with the joy of seeing the first digitalis, or foxgloves, as they are affectionately known. Tall and proud, they sway gently in the breeze.






Stems in Holborn


As a florist in Holborn for the past 32 years, I have seen many changes. The home of Stems has always been in Sicilian Avenue.
Central St. Martin’s School of Art and Design, www.arts.ac.uk was opposite my shop in Sicilian Avenue, and Victoria House was The Liverpool Victoria.
So when they both moved out, it felt very empty. Other insurance companies and Building Societies slowly moved out of the area. Then the first www.Metrobank.co.uk opened
Central St. Martin’s is now full of small TV and production companies. Victoria House has several companies, but also the fabulous Bloomsbury Ballroom in the basement – home of the London Cabaret Club www.thelondoncabaretclub.com. In the old Prudential building, we now have the fabulous Rosewood Hotel , www.rosewoodhotels.com
We have the lovely academic buildings of Bloomsbury, and of course, The British Museum. Lincoln’s Inn Fields is the home of The Sir John Soane Museum – a hidden treasure.
We are in Sicilian Avenue itself, with its beautiful towers and turrets.
Holborn is neither the City, nor the West End proper. It is its own little oasis in the centre of the two parts. At weekends, it is full of tourists, visiting The British Museum.
If you want to send flowers, come and visit us, or call us on 07932 052411. You can also order online.

Flowers in Holborn to brighten the short days


We keep a beautiful stock of flowers in Holborn, and specialise in speedy same day delivery in the local areas of Holborn, Bloomsbury, Covent Garden, the City and the West End.
It always amazes me how different colours of the flowers look in the changing seasons – orange roses become almost luminous in autumn, the pinks don’t look as soft as in summer, the browns and golds match the falling leaves of nature and the golden, autumn sunshine.

We’ve had the usual run of interesting customers lately, including a lady whose wedding flowers we supplied in the early 99’s! She hadn’t been back since, and was delighted to find us still in Sicilian Avenue after all these years.
Then there was the guy secretly in love with a girl at work, a bouquet for a film set, plus birthday bouquets, thank you bouquets and new baby gifts.

Call me old-fashioned, but I don’t like the Christmas window display to go in too early. But I suppose it’s about time, with Christmas office parties starting at the beginning of December.

Holly, mistletoe, blue pine, cones and cinnamon smells so good. We like to keep our displays as natural as possible. Luckily, blue pine, ilex and cones are very log-lasting, so you can buy well before Christmas.

We are very excited to be appearing at The Chelsea Flower Show next year, and we’re busy designing a beautiful Shakespeare garden for our booth, which is for Gerit Quealy’s amazing book, Botanical Shakespeare. It covers all the plants, trees, herba and flowers in Shakespeare’s works.

If you need to send flowers in Holborn and surrounding areas, do give us a call on 020 7831 6776 or email janet@stemsfloraldesign.com. We also have an online shop for your convenience. You can call if you’d like to discuss your requirements. We supply flowers for weddings and corporate events.